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Startup consulting firm

Triscale

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Triscale

Context

Thibault Le Meur, CEO of Triscale, supports B2B startups in their growth, from product development to achieving product-market fit (PMF), including implementing go-to-market (GTM) strategies.
He also aims to create a community of fractionals, experts who support startups in their development.
Triscale

Approach

Thibault Le Meur aimed to launch his company by October 2024 and needed a website to showcase his work process, services and offerings. He entrusted me with creating his visual identity, which included logo design, UX/UI design, site development, maintenance and SEO.
Complete support.
Process

Visual Identity

The goal was to understand Thibault's vision and create a visual identity that reflects him. We worked together on the logo, color palette and typography.
The logo draws inspiration from Thibault's Breton roots and the Triskell, a symbol of movement and energy, connected to the startup universe. The three points of the trident represent precision, strategy and innovation, essential for supporting companies in their growth. The balance of the Triskell and the strength of the points embody the rigor and vision needed to guide ambitious projects.
The chosen color palette is both modern and dynamic, with shades that evoke technology and innovation. The Manrope typography for paragraphs and Keep Calm for titles bring a touch of modernity and clarity, while remaining professional.

Development

Development of a custom website with React.js and Typescript, optimized for SEO and speed. The site is responsive and accessible on all devices.
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